Will Novy-Hildesley – Will leads Mass. a global community working to unlock mass timber’s potential to impact climate change. He was the founding CEO of #FORESTPROUD, a social-media platform reaching over 10 million people a month, designed to reframe the forest sector as a solution, not a problem. He built and ran Quicksilver Foundry, a strategy firm serving clients such as Intel, Deloitte and the Department of Defense, and re-branding foundations and non-profits all over the world. He was previously a program officer at the Packard Foundation and ran World Wildlife Fund’s global marine protected area program. A crew coach and Brazilian jiu-jitsu practitioner, he is using the Covid hiatus to experiment with learning the drums. So far very badly. He lives in Portland Oregon, has two spectacular kids, and recently took on training a new puppy to chase upland game birds.